FitFlop x Uma Thurman

fitflop

#FORSUPERWOMEN BRAND ACTIVATION IN THE US MARKET

TheFlownyc was SELECTED BY the UK based footwear brand FitFlop AS THEIR US AGENCY TO raise brand awareness in the US market, re-instate the brand’s positioning and drive traffic to the brand’s NEW e-commerce home. As a result, we worked closely with the brand’s UK and USA teams on a 360 approach to reposition the brand and engage with a new younger audience while maintaining the core existing followers of the brand.

- Brand Repositioning (US Market)

- Influencer Marketing

- Content Production (Video & Social)

- PR (US & German Market) 

- Experiential Event Production

- Press Day Event Production

 

SOCIAL MEDIA & influencer content

 

#SUPERWOMENNIGHTS LAUNCH  EVENT IN NEW YORK 

CAMPAIGN